The Pantone Color of the Year: Ultra Violet
“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today,” says Laurie Pressman, Vice President of the Pantone Color Institute. And Pantone has decided what the worlds need now is Ultra Violet. The Institute’s Executive Director, Leatrice Eiseman explains, “We are living in a time that requires inventiveness and imagination. From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.” The blue-based purple shade has been described as “complex and contemplative,” “dramatically provocative and thoughtful,” and was chosen to communicate “originality, ingenuity, and visionary thinking that points us toward the future.”
Calling to mind icons like Prince, Jimi Hendrix, and David Bowie, the color evokes emotion and symbolizes experimentation and non-conformity. Enigmatic purples like Ultra Violet have also historically been imbued with a mystical or spiritual quality. Recognizing a need for refuge from today’s high energy, over-stimulated world, the use of Ultra Violet is recommended to foster connection and mindfulness in meditation and gathering places.
Whether you decide to paint the walls with this regal shade or add the color with violet chairs or accent pieces, it can be paired with neutrals and grays beautifully or add more depth to a room of blues. Enhance its richness with warm woods and soft fabrics or boldly embrace the future with a more contemporary look accented by metals and sleek stone surfaces. Don’t be afraid to play! And don’t stop at home décor, incorporate this vibrant violet in your makeup palette and add it to your closet at well. Accessorize with sophisticated style while keeping a whimsical edge.
